I first read about Dalaga in New York Magazine’s 2010 “Best of New York” shopping guide – it awarded the store with the title of “Best Dresses” and promptly went onto my list of places to visit – as soon as possible.
Dalaga was the first retail storefront to open on the now thriving Franklin Street in Greenpoint, Brooklyn. It is owned and operated by two sisters – Mary and Michelle Mangiliman – who pride themselves on supporting local designers and being an eclectic, affordable boutique in the “sea that is Brooklyn retail”.
Initially intended to serve as a spot to manufacture and showcase the sisters’ clothing line, Dalaga has grown to include one-of-a-kind pieces and unique accessories. The store itself is a funky “boudoir-meets-garden setting”, decorated with sparkling chandeliers, ornate rugs and mirrors and an overall “antique-inspired, feminine décor”, which smartly contrasts with the industrial bones of this landmark building.
Chelsea and I spent quite some time there on a recent visit, and fell in love with the well-edited displays of dresses and separates, jewelry, shoes and accessories. There was a great selection of gift items too – including stationery, fragrances and decorative mirrors and display boxes.
Curious about the name? I was too – “Dalaga” is a nod to the girls’ Filipino roots and is a word that the sisters’ father used to lovingly call them when they were growing up. “Dalaga” embodies what it means to be a young woman in her prime. For Mary and Michelle, “Dalaga” refers to the quintessential woman, and their store is a haven for all types of Dalagas.
Tap into your inner “Dalaga” with a visit to this fabulous store soon! Here are some photos of our visit – click here for the full slide show!